NoCowboys.ie allows homeowners to have confidence that there is traceability in respect of tradespeople they invite into their homes to carry out work. Prior to registration on our web site, we meet prospective members in person and carry out a range of checks. If they engage one of our members then they can be sure that we have vetted and verified them.
In short, as the name says, there are No Cowboys here.
There are many benefits to becoming a member of nocowboys.ie. Some of these benefits include:
Unique Sub Domain on our web site.
As a member of nocowboys.ie you will be assigned your own unique sub domain on our web site (e.g. yourcompanyname.nocowboys.ie). This means that unlike traditional trade directories, we allow you to put your name first. This is equivalent to having your own web site. However, potential customers can see that you are part of the nocowboys.ie community. As a vetted and verified member you will be able to direct potential customers your unique subdomain website. This adds a layer of professionalism to your business.
Nocowboys.ie email address
As a member of nocowboys.ie you will be assigned your own nocowboys.ie email address, e.g. firstname.lastname@example.org. Potential customers will see that you are a member of a larger organisation and not using a generic gmail/hotmail/eircom account. Again, this adds additional professionalism to your business.
Vetted and Verified By Nocowboys.ie
As a member of nocowboys.ie you will be vetted and verified. You can then use this ‘seal of approval’ with prospective customers where you can explain that you have been verified by an independent third party. This will give potential customers an additional degree of confidence that you are not a ‘cowboy’. They will also be able to view images of your work and testimonials on your webpage that have been checked by the nocowboys.ie team. These can be updated on an ongoing basis should you wish to do so.
Nocowboys.ie Media and Marketing Campaign
To supplement your own marketing, we will be promoting the nocowboys.ie brand, initially in Dublin, and then nationwide. The marketing plan for 2018 includes:
Ongoing Nocowboys.ie Trade Directory Distribution throughout Dublin
(Next distribution is in April 2018 and will be 20,000 directories).
Google Ad Words
Google AdWords is an online advertising service developed by Google, where advertisers pay to display brief advertising copy, product listings, and video content within the Google ad network to web users.
Dedicated Social Media Campaign
We have employed a person that will be dedicated to managing our social media presence. They will co-ordinate our social media campaign to include Facebook, Twitter and YouTube videos. This person will be available to you should you wish to create links to your own social media presence.
Radio Advertising CampaignWe are in negotiation with a mainstream Dublin radio station and anticipate rolling out our radio advertising campaign in the next few months. As we go nationwide we will be employing local radio stations to promote the nocowboys.ie brand.
In short, you will have your own website and email address under the nocowboy.ie banner and will have access to our staff and benefit from the overall marketing that we do for the nocowboys.ie community. The annual subscription to become a member is €300 plus VAT.
In order to become a member you must be willing to sign our code of conduct and provide us with the following:
- Proof Of Identity
- Proof of Address
- Proof of Registration for Taxation
- Proof of Professional Qualifications
- Proof Of Public Liability Insurance
- Three references in respect of work recently carried out